Some of the challenges facing community groups are the retention of volunteers, attracting new ones, financial constraints and lack of media skills. Promoting activities and fundraising events takes a little know how when using the media.

The media is a competitive marketplace in which to place news and information, knowing how to do it effectively and free of charge increases your profile and wider community support.

Most affiliated groups work in isolation to their body corporate. Adopting a uniform approach to media activities using best practice, streamlines the process, provides continuity and strengthens the groups position within the community while at the same time increases the professionalism and skill base of the group.

Providing affiliated groups with a customised media resource not only strengthens your brand it also offers the opportunity to collect evidence (published and aired stories) that can be used when applying for funding from government agencies and the corporate sector.

If you are a peak industry body we can re-brand in house our media learning guide How to 'Sweet Talk' your Local Media using YOUR own corporate branding to create a customised media resource for your organisation.